“How to make the case for climate solutions: Ontarian’s views on carbon pricing and cap and trade”, by Dr. Louise Comeau
We surveyed 857 Ontarians in September 2015 to explore thoughts about carbon pricing and Emissions Trading (cap and trade) policies and 12 frames/narratives. Each narrative (six on carbon pricing; six on cap and trade) expressed a different ‘idea’, or cognitive frame, developed by George Marshall at the Climate Outreach and Information Network (COIN).These ideas covered frames such as “polluter pay”, “common sense”, “hidden costs”, “we’re all in it together”, “security”, “balance”, “the cap is a limit”, and “where does the money go?”.
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